The Millionaire Mindset: Secrets to Business Success at Shangri-La Makati

 

The Millionaire Mindset

Secrets to Business Success at Shangri-La Makati

What does it take to become a millionaire? Grit, guts, and a growth mindset. At Shangri-La Makati, a group of Filipino entrepreneurs—real, raw, and resilient—came together to share their journeys of transformation from poverty to prosperity. This isn’t your typical success story. It’s a masterclass in mindset, mission, and movement.

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Joey Garcia: From Sidecar Seller to Ramen Tycoon

It all began with survival. Joey’s roots trace back to selling balot and pig skin on a sidecar with his family. His dad, once a dishwasher, eventually became a chef in Japan, which led to their first food venture—a small karinderia that served authentic Japanese ramen.

At just 18, Joey created his own version of the family restaurant. One idea turned into 20 branches—and his first millions.

“If my dad can escape poverty, why can’t I help him and go further?”
Success starts with service—and the drive to survive.

Today, he leads brands like Rai Rai Ken, Ramen Metro, Tokyo Joe, and more under Titans Business Ventures.

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Christian Reines: Capital, Courage, and Commitment

Christian’s motivation? Family. With three kids at age 25 and no business background, he started with side hustles—whatever he could do legally. From a living room office to national distribution deals and factory partnerships in China, he built his way up from scratch.

“I had no money, no mentor. But I had a reason. That’s enough.”

His secret? Grow slow, grow smart—and use every peso with purpose.

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Pocholo “The VoiceMaster” Gonzales: From Radio Drama to Empire

Pocholo’s entrepreneurial spirit took root at an early age. As a young boy of three or four, he accompanied his grandmother to the market, where she sold vegetables. While she handed over the goods, Pocholo was entrusted with collecting the money—a small but significant act that sparked his first taste of business.

Born into a working-class family, his mother worked in a factory, and his father was a meter reader for Nawasa. Life wasn’t easy, but it was full of lessons. In the absence of television in their provincial home during the 1980s, the radio became his window to the world. It was through these nightly radio dramas that Pocholo began mimicking characters and sounds—unaware that this talent would one day define his destiny.

A Voice Discovered

While studying at the University of the Philippines, Pocholo entered a voice acting competition hosted by DZMM and ABS-CBN. Out of over 10,000 participants, he was crowned the champion. It was a pivotal moment that led a mentor to tell him, “There’s money in the voice.” That insight became the foundation of his career.

By the age of 21, Pocholo had earned his first million pesos. At 23, he launched his first business—but not without setbacks. He lost ₱3 million in that early venture, a humbling experience that taught him a critical lesson: talent alone is not enough—entrepreneurship requires strategy, marketing, and business acumen.

Finding His Mission

This realization pushed him beyond voice work and into branding, public relations, and business development. Pocholo used his skills to build not just a career, but an advocacy. He founded Creative Voices Productions, now the leading voice acting school in the Philippines and a platform for aspiring voice artists to thrive.

Under his leadership, Creative Voices has trained thousands, produced viral content—including Filipino Fairytales with over 500 million views—and dominated search engines as the top voice talent source in the country.

An Unexpected Collaboration

Years after voicing a commercial for a rising entrepreneur named Joey Garcia, Pocholo reconnected with Joey—this time as a business partner. Together, they co-founded Titans Business Ventures, a company dedicated to empowering Filipino entrepreneurs through mentorship, collaboration, and disruptive innovation.

Titans is not just a company; it's a movement—driven by the belief that modern entrepreneurs need community, mentorship, and a platform to succeed in a constantly evolving market.

Legacy Through Voice

Pocholo’s story is not just about achieving personal success—it’s about using that success to empower others. He has become a champion of youth empowerment, education, and entrepreneurship, dedicating his voice and vision to lift those who come from where he once stood.

He has proven that even if one starts with nothing, with the right mindset and mission, anything is possible.

“Talent is not enough. I had the voice—but I had to learn how to sell.” If you can sell your voice, you can sell anything.

Today, Pocholo “The VoiceMaster” Gonzales is more than a voice actor. He is a visionary, a mentor, and a nation-builder. His story—from the markets of his youth to the stages of business leadership—reminds us that true greatness is not just found in success, but in the courage to rise, the wisdom to learn, and the heart to serve.

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The Birth of TITANS: Disruptive Innovators

So, what’s next when you’ve made millions? You build Titans Business Ventures—a collaborative group of Filipino entrepreneurs built on:

• Disruption
• Collaboration
• Mentorship
• Innovation

“We call ourselves D.I.C.K.S. — Disruptive Innovators through Collaboration of Knowledge and Skills.”
Not just a bold name, but a bold mission.

They saw a gap: many startups get support, but dying businesses get forgotten. Titans chose to revive instead of replace. From malls to franchising, they launched Overmango, which grew to 70 branches in months.

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What Drives the Titans?

• Purpose: Helping others grow beyond what they thought was possible
• Continuity: Creating mentorship that lasts—not just one-time talks
• Strategy: Mixing tech and old-school wisdom to create future-proof success

“We may be ASCALS—survivors of the street—but now, we are TITANS.”
We’re not tycoons yet, but we’re making our own category.

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What's Next?

The Titans believe in one core idea:

“Filipinos don’t just need capital—they need mentorship, purpose, and belief.”

They’re here not just to build wealth, but to build legacies. And they’re inviting fellow Filipinos to rise up, break molds, and redefine what success looks like in the modern Pinoy entrepreneur.

This isn’t about rags-to-riches—it’s about pain to purpose. From the streets, the sari-sari stores, and the sidecars to national brands and international growth—the journey is real, and it’s repeatable.

So if you're reading this, ask yourself:
What’s your reason? What’s your rhythm? What’s your role in the rise of the next generation of Titans?

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